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Wednesday, February 06, 2013

Ind. Law - "Digital billboards grow in favor among Indianapolis leaders"

The ILB has had a number of entries on "digital" or "electronic" billboards (aka "high-tech" billboards). The name has evolved as the years have passed.

Yesterday Jon Murray had this long story in the Indianapolis Star - some quotes:

Marion County’s longtime ban on digital billboards could end under a new push that’s starting to gain traction with city leaders.

A softer stance on billboards with electronic screens — cycling through multiple ads in a minute — could result from a review now under way in the Department of Metropolitan Development, led by new Director Adam Thies.

The assessment came in response to requests from City-County Council members of both parties and the advertising industry. Indianapolis Mayor Greg Ballard has signaled he’s open to allowing digital billboards. * * *

The city’s ban, which was enshrined preemptively in zoning ordinances nearly a decade ago, is rooted in concern that changing images could distract drivers.

Posted by Marcia Oddi on February 6, 2013 02:26 PM
Posted to Indiana Law